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Silvestro Zi
Silvestro Zi

Affonso.io Founder | I share my insights into marketing, sales and founding ☘️

How Tally got its first 11,000 users

Sep 21, 2026

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4 min read

How Tally got its first 11,000 users

The form builder did not find one magic channel. It moved from manual outreach to community, launches, and product-led growth.

Silvestro Zi
Silvestro Zi
How I got the first customers for Affonso.

Sep 14, 2026

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2 min read

How I got the first customers for Affonso.

No audience. A few keywords. And an offer I called the Revenue Pass.

Silvestro Zi
Silvestro Zi
The Distribution Problem

Sep 7, 2026

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2 min read

The Distribution Problem

Why I can’t stop thinking about how SaaS companies get customers.

Silvestro Zi
Silvestro Zi

THE NEXT CUSTOMER

How SaaS companies get customers.

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